Our Story

Designed by Book Lovers, Made for Book Lovers

At Novel Attire, I aim to celebrate the love of literature through our exclusive clothing, gifts, and accessories designed & printed in my studio on the Kent Coast. Taking inspiration largely from classic literature, I use timeless quotes & eye catching designs to create a range of clothing & gifts that any bookworm will love!

Novel Attire is the “sister” of JJ & Roo Designs, a clothing & gift business I started after having my children, to allow me to explore my creative side, while enabling me to work around being a full time Mum while my children grew up. Over the years, my own personal love for literature has come to the forefront in so many of the items I design, and so “Novel Attire” was born & I believe has earned it’s own space!

JJ & Roo Designs continues alongside, producing a more general range of gifts & clothing, including personalised ranges & custom workwear/business merchandise